Friday, March 11, 2011

Beauty.com Taps Yigal Azrouel for Spring Beauty Bag

Beauty.com, Inc., a wholly-owned subsidiary of Drugstore.com, announces the launch of the Y Bag by celebrated designer Yigal Azrouel. Launched on Tuesday, March 8th, this exclusive beauty bag is a gift with $100 Beauty.com™ purchase for customers who shop at Beauty.com.


"The Y Bag is really designed for a modern woman who needs something versatile for everyday use," says Yigal Azrouel. "It's simple, but there's a toughness to the details that gives a stylish edge to whoever carries it."

Taking its cues from the mini-camera bag in shape, this svelte black flap-front pouch sports a quilted cotton exterior with faux-leather detailing. The detachable wristlet strap and sleek magnetic closure tab make it ideal for travel. Utilitarian chic both inside and out, the interior comes lined in a graphic black and white leopard print and features a zippered mini-compartment, elastic loops, and a drawstring closure for extra-secure transport of all your beauty picks.

A $130 value, the Y Bag arrives with a $10 Beauty.com shopping card that can be used for future purchases, and a dozen samples in both trial and full sizes:

1. Bliss® Triple Oxygen™ Instant Energizing Mask

2. Smashbox Limitless Long Wear Lip Gloss SPF 15

3. FULL SIZE Essie® Nail Polish in assorted shades

4. IT Cosmetics™ Brow Power™ Universal Eyebrow Pencil

5. Korres Guava Body Butter

6. Smashbox Photo Finish Luminizing Foundation Primer

7. H20+™ lip mender hydrating complex

8. Juice Beauty™ Cleansing Milk

9. GoSmile® Touch Up® Smile Perfecting Ampoule

10. Talika Instant Manicure

11. FULL SIZE Boscia® Green Tea Blotting Linens

12. Jonathan Product® Redo Freshen-Up Mist for Hair & Skin

"The Designer Gift with Purchase Series on Beauty.com is now in its third year, and it's a fantastic example of how unique each designer's approach to creating a makeup bag can be," says Kathleen McNeill, President of Beauty.com. "The Y Bag is a compact and elegant solution for carrying beauty favorites—and with all the great samples included, we're giving customers a chance to discover some new ones, too."

Site wide gifts with purchase are just one of the perks available to Beauty.com customers. Other benefits include "Everyday Free Shipping," 5% back on every purchase, the free sampling center, 100% color match guarantee, and a shared online shopping cart with Beauty.com's partner site, Drugstore.com. Beauty.com personalizes beauty shopping online with the skin care and hair care analysis tools, which provide product regimens tailored to the customer based on interactive surveys. Beauty fans can also get the latest tips, trends, and promotions sent directly to their email by signing up for the free weekly Beauty Bulletin on Beauty.com.

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