Friday, April 29, 2011

Gracie's Gear

Gracie's Gear, which was launched by president and founder, Lauren Grace Updyke, was training for her first
marathon when the inspiration for the POWER POUCH™ pocket bra was born. Not wanting to impede her stride by putting a packet of energy gel into the pocket of her running shorts, Gracie placed the packet into the straps of her sports bra. By the end of her long run, it was painfully obvious a more comfortable and convenient solution was needed.

She knew the need for a secure and easy-to-access place that could hold a variety of workout essentials, from keys and MP3 players to energy gel and first aid items.

Through her experience as a college long distance runner and as a professional exercise physiologist, Gracie understood the importance of developing something that wouldn't cause chafing or weigh her down during a workout or competition.

In search of a solution, Gracie set to work on her first design and in collaboration with her mother's knack for sewing, the first POWER POUCH™ pocket sports bra was produced. Countless hours and product samples later, Gracie's Gear was successfully launched in 2006.

Gracie's Gear has now been seen or featured in hundreds of newspapers, blogs, magazines and TV appearances around
the country including Running Times, Runners World, Shape, Boston Herald, Irun, Oxygen, and LA Times.


Finally experience a hand's free lifestyle with Gracie's A-line Tank. Wear as a bra or tank top. This version will keep you covered ladies. This top does not ride up
your waist!

Stop carrying your cell phone, iPod, car keys, and energy gels and finally have a "hands free experience" ladies!! A must for the work-out "Hot Mama" or make someone
in your life "One Happy Mom"!

Available in Hot Pink and Black, Black and white, Turquoise and White, Hot Pink and White ($32 - $42).

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